A few years back, a digital billboard near Grand Rapids, Michigan provided a time-sensitive news update to share with the 1300AM listening audience of the lost of a legendary radio icon at ClearChannel of West Michigan, Rick Beckett from the "The Rick and Scott Show". Photography was provided by Tim Stauffer from a previous promotional photo shoot, layout was designed by Johnny B Allen and verbiage was provided by Station General Manager, Tim Feagan.
DIGITAL BILLBOARDS ARE
- Flexible – Engage and develop a dialogue with consumers through unlimited creative executions, using a variety of digital outdoor signs.
- Time-Sensitive – Digital enables instantaneous creative updates and the ability to respond in real-time to current events and market conditions.
- Targeted – Impact specific geographic and demographic audiences close to the point of sale.
When you need a digital design for your next billboard marketing campaign reach out to Evolving Creativity, LLC.
Give us a call at 616.308.9739